What are the three greatest lessons that you have learned in your time at Annenberg? “Challenge yourself, in every aspect you can. Know your value. Figure out what you love and for god’s sake, go do it.” Emma Daniels , 25.
As a second-year graduate student in the MSPR program at USC Annenberg, Daniels has developed into a PR guru, spending her graduate career working with USC Marshall...
This year’s Kenneth Owler Smith (KOS) Symposium, in its 27th year, was hosted by the USC Annenberg’s Center for Public Relations and included a full roster of events.
Longtime USC Annenberg public relations lecturer and renowned entertainment publicist Jack Ryan passed away on August 25, 2016. He was 77.
For two decades beginning in 1983, Ryan taught public relations to several generations of Annenberg students. In 1993, students voted him the most effective adjunct professor at the school. He retired from USC in 2003.
Born June 26, 1939 in...
On March 9, 2016, Edelman President & CEO Richard Edelman visited USC Annenberg to speak to a select group of undergraduate students about the firm's latest Trust Barometer, and more. Edelman discussed the results of the 2016 Edelman Trust Barometer, noting that...
Fifty lucky Public Relations students were treated to an intimate talk with Richard Edelman on March 9. The CEO of one of the world's top-ranked public relations agencies shared insights from the firm's latest Trust Barometer but really wowed the audience with his candid comments during the Q & A. Among his suggestions to students: 1) fact checking matters -- always consult two sources, no...
Fred Cook, the CEO of Golin, one of the world’s largest public relations agencies, has been named the Director of the Strategic Communication and Public Relations Center. Cook will also become a professor in PR Studies, focusing on innovation and leadership.
Every PR practitioner secretly dreams about it: receiving a call from a The New York Times reporter asking to write a story on our clients/issues/companies. And, while many of us have vast experience with crafting and pitching stories, the truth is that an NYT “hit” remains a distant dream.
Not for 2008 SPR MA alum Christina Wong, director of PR and brand expression at Tender Greens, a...
By Swaroop Sarkar
After learning the basic fundamentals ofPublic Relations in the United States, I headed over to my homeland to extend a career in the field of communications. I was overwhelmed when the biggest domestic PR agency (not to be named) sent me an offer letter. One month down the line, I must say I am surprised at the way things work around here. Not to sound too much of a...
