Shruti Saini

Shruti
Saini

Adjunct Instructor
Academic Program Affiliation: 
(209) 814-5405
Shruti Saini
Expertise: 
Advertising, Arts and Culture, Business, Digital Media, Groups, Organizations and Networks, Leadership, Management, Marketing, Popular Culture

Shruti
Saini

Adjunct Instructor
(209) 814-5405
Academic Program Affiliation: 

Tabs

Shruti Saini is a seasoned marketing strategist and passionate storyteller driven by the intersectionality of brand, consumer, and culture.

Across her 18+ years in marketing communications, Saini has held a broad diversity of senior leadership positions at Anheuser-Busch InBev, General Mills, Grove Collaborative, & Beautycounter. Saini’s omnichannel expertise in brand building and leading with a consumer-centric mindset has led to the amazing growth stories of beloved brands. 

Her track record at established companies and emerging direct-to-consumer start-ups has been guided by identifying growth opportunities, translating these into key marketing strategies, and developing breakthrough integrated brand communications & campaigns that make a resonant impact.

Saini was a featured brand and media strategy contributor for The Huffington Post and is a featured speaker at the CMO Insight Summit where she speaks to marketing leaders across industries on the principles of brand and consumer strategy that generate remarkable growth.

Saini currently advises companies on their marketing & brand strategy with her consultancy, Drive, and is a contributing writer for Medium where she examines the consumer drivers, values, attitudes, beliefs, and behaviors that define and shape cultural & societal norms and assesses their impact on marketing strategy.

Saini received her MBA from Harvard Business School and a BA degree in economics from Harvard College.